Petar is a member of Adria Media Group’s management board, with 10+ years of experience developing and managing digital platforms for websites such as Kurir.rs, Mondo.rs, Espreso.rs, Sasomange.rs, Smartlife.rs, Lepaisrećna.rs, Stvarukusa.rs, Sensa.rs, Wanted.rs, Yumama.rs, Glossy.rs, Stil.rs, Nationalgeographic.rs, Elle.rs, Iskustvaipreporuke.rs, and others. He creates effective strategies based on business needs, proprietary and third-party research, analytics, and user research. Petar’s work is focused on guiding editorial, UX, creative, product, and technology processes. In addition to media expertise, he has valuable experience in the Telco industry.