Goran Tintor has worked in marketing area for more than 20 years. The first business steps in Marketing he made working in Saatchi & Saatchi, followed by sales and marketing roles related to Reebok, Arena and other sports brands. Since 2002 he is Custom Research Director in GfK Serbia.
After winning prestigious „Chevening“ scholarship given by British Council, Goran has obtained Master’s Degree in Marketing at Business School, University of Nottingham, UK.
He was member of GfK teams for quality standards, knowledge exchange, and training for Consumer Insights. Goran keeps Consumer Behavior lectures at Mokra Gora School of Management, as well as occasional workshops at Faculty of Economics. He presented on conferences in Serbia, Vienna, Praha, Ljubljana, Tirana, Sofia, and Zagreb.
In the past several years Goran has been focused on Consumers’ digital behavior, their connection to technology, and approaches that can help clients to understand better Connected Consumer.