Digital Day

For Better Web

18.05.2023. | Hotel Hilton, Belgrade


Boris Stojanović

Boris Stojanović



An award-winning marketing executive who focuses on data-driven insights, strategy, creative development, innovation, and technology to engage with audiences.

I’ve built my career by driving brand awareness, demand, and revenue for many of the world’s best-known consumer brands. My 20-plus years of experience has incorporated developing digital data-driven ecosystems, products, and services for Fortune 500 businesses. My work includes conceptualizing and executing on mobile platforms, websites, AI, physical/digital experiences, digital business strategies, and multichannel marketing communications to reduce unnecessary spending while increasing returns. I’m recognized for digging deep into data and finding unexpected insights that translate into new ways to connect with consumers by producing purposely driven award-winning campaigns.

As part of Publicis Sapient, I lead a multifaceted 350+ team of executives, creatives, developers, strategists, social media specialists, content creators, and project managers. After spending over 17 years as part of Publicis Sapient, I’ve joined GlueIQ as a partner helping the agency evolve its client roster and further deepen its capabilities. // Clients: Coca-Cola, Jeep Mars, Ferrari, Samsung, Jeep, Ram Trucks, Sprint, Alfa Romeo, Powerade, Maserati, Lavazza Coffee, Dodge, Grey Goose, Chrysler, Carnival Cruise Lines, LVMH, Sony, DHL, Unilever and others.

Awards: Cyber Cannes Lion, Experiential Cannes Lion, American Advertising Awards, Interactive Media Awards, Adweek Project Awards, Hatch Awards, W3 Awards, Digiday Mobi Awards, Web Awards, Telly Awards, Creativity International Awards and others.