Ana Marković is an expert in digital marketing and media, with over 20 years of experience in developing and launching digital media. Throughout her career, she has been involved in the creation and management of over 40 portals in areas such as news, lifestyle content, SIM services, classifieds, corporate websites, e-commerce, and affiliate platforms.
She specializes in the development of new business models for digital platforms, establishing efficient processes and systems, as well as training media teams in the areas of digital, business, and artificial intelligence. Her professional journey has included various roles in media and digital companies, and since 2014, she has been part of the Wireless Media Group team, where she currently holds the position of Digital Media Director.
She is an active member of IAB and IAA organizations, a certified trainer within the DIMAQ program, and a member of the organizing committee of Effie Awards Serbia.
Throughout her career in leading media companies in Serbia, she has played a key role in launching and developing more than 30 media portals, including some of the most prominent media websites in Serbia over the past 15 years. In addition to media sites, her work spans e-commerce platforms, classifieds, affiliate projects, Multi-Channel Network platforms, programmatic advertising, SEO, and internal educational and development initiatives.
During her nine years at WMG, Ana has held several key positions. Since October 2023, she has been serving as the Director of Digital Media, responsible for the overall strategy, development, and performance of all WMG’s digital editions in both Serbia and Croatia.
She holds a degree from the Faculty of Economics in Belgrade and has completed numerous professional training programs and certifications.
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