Fos Media Com
Jasmina Koprivica is a digital media expert with more than two decades of experience in developing, transforming and leading digital media platforms in Serbia and the region. Throughout her career, she led and worked with some of the most influential media brands, including Blic, B92, Prva, Telegraf, Euronews Serbia, Bloomberg Adria, Vreme and currently Insajder TV.
Her expertise covers digital transformation, newsroom strategy, audience development, social media, content distribution, analytics, monetization and the implementation of new technologies in media workflows. Through her consulting practice, Fos Media Com, she helps media companies and organizations develop digital strategies, improve editorial processes and build sustainable digital products.
Jasmina is also an experienced speaker, moderator and mentor, with a strong focus on the future of journalism, the role of AI in newsrooms and the evolution of digital media business models.