Faculty of Media and Communications, Singidunum University
Nataša Krstić is a Full Professor in the Digital Marketing Program at the Faculty of Media and Communications (FMK), Singidunum University.
In 2015, she earned the Dip DigM qualification awarded by the prestigious UK-based Institute of Direct and Digital Marketing (IDM) after completing the Professional Diploma in Digital Marketing. In 2016, she specialized in Search Engine Optimization (SEO) at the University of California.
Throughout her career, she has held senior marketing and public relations positions in both domestic and international financial institutions, including Beogradska Banka, UniCredit Bank, and Eurobank. She has also worked as a consultant for UNICEF Europe and Central Asia, as well as on projects supported by the European Union, the OSCE, USAID, GIZ, and the Ministry of Culture of the Republic of Serbia.