Raiffeisen Bank
Vedran Ivanković is a communications and marketing professional with more than 20 years of experience across media, agencies, financial services, and retail. Throughout his career, he has worked within international organizations such as Raiffeisen, Ahold Delhaize, and Addiko, focusing on strategic communications, brand positioning, digital transformation, ESG initiatives, and reputation management.
More recently, his work has focused on the impact of emerging technologies and AI tools on communications, brand visibility, and consumer trust.