Bojan Leković - Digital Day 2017
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Bojan LekovićPanelist
CEO and founder -

Bojan Leković is the founder and CEO of (“”I-buy-I-sell”” in Serbian), one of the top websites in Serbia and the largest free online classifieds marketplace in Serbia.
From 2012 onwards, he was active as Business development consultant (in The Netherlands), Entrepreneur and Investor. In the period 2001 – 2011 he was at KPN (Royal Dutch Telecom, a 13 billion € turnover company). As Senior Strategy and Innovations Manager at KPN he was involved in development and introduction of the first mobile Internet service in Europe (service called i-mode, 2002 – 2006) and the first standard Mobile TV broadcast service in Europe (in 2008). He led numerous mobile handset innovations and research projects for KPN Mobile. He was also member of the Intellectual property board of KPN. He worked closely with many technology savvy people from Asia and Europe and also with the biggest companies in the Hi-Tech like: Samsung, LG, HTC, Nokia, Sony, Ericsson, Blackberry, ZTE, Huawei, Google, Microsoft, Qualcomm, Intel. In 1997 – 2001 he was researcher at Delft University of Technology, Faculty of EE, (The Netherlands) and at University of Niš, Faculty of Electronics (Serbia). His current interests cover: New Business Development, Start-ups, Strategy, Product Development, Marketing, Internet.